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Digital Campaign Specialist Lead

takealot.com · Cape Town, South Africa

Marketing / Business DevelopmentLeadExternal listingcontractabout 4 hours ago

About The Role

takealot.com , South Africa's leading online retailer, is looking for a highly talented Digital Campaign Specialist Team Lead to join our team in Cape Town.

We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us. We offer a market related, Total Remuneration Package which allows full flexibility according to your needs, a great work environment and a promise that you won’t be bored as long as you are prepared for a challenge and want to build something great.

This position reports to: Advertising Manager

Purpose of the role

To manage the performance of the digital campaign Specialist and drive improvements in the way they work.

Your responsibilities will include

  • Managing a team of Digital Campaign Specialists to ensure effective campaign planning and execution, against set targets and budgets.
  • Manage the full life cycle involvement in digital advertising campaigns from enquiry stage to campaign completion. (This involves, but not limited to Insertion order and contract completion; ensure work does not commence without signed insertion orders)
  • Prompt buyers and suppliers for briefs, check stock Liaise with client on creative assets; manage through to approval
  • Load campaigns timeously Compile POE once campaign is live
  • Provide detailed analysis and reports to clients on campaign performance and delivery together with invoice
  • Work with the Advertising Sales Team Leader to find ways to improve the way Digital Campaign Specialists work with the
  • Advertising Sales Specialists to execute and report on campaigns.
  • Identify opportunities to improve campaign results and budget savings through innovative campaign production
  • Wholistic monitoring on schedule delivery and find ways to optimize based on clients success metrics
  • Wholistic analysis of campaign performance and delivery
  • Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies
  • Evaluation of advertising campaigns against in-house campaigns; reporting and success measurement.

Qualifications and Experience

  • Diploma or Advanced Certificate in Marketing/Advertising (or Preferably: At least 5 Years Experience and Matric)
  • Must have an understanding of digital marketing
  • Must have experience with DFP | Google Ad Manager or similar ad serving tools
  • At least 3 years digital campaign management experience is a prerequisite
  • Experience in managing a team of people

Attributes required

  • Leadership
  • Smart, hard-working, with demonstrable integrity
  • A passion online | digital marketing is essential
  • Bias towards action and solution-oriented
  • A self-starter and fast learner with an active thirst for knowledge
  • Willing to take direction and able to work independently, demonstrating initiative
  • Highly organised with meticulous attention to detail
  • Ability to multi-task and to meet tight deadlines
  • Comfortable working under pressure in a fast-paced environment
  • If you meet the above you are an Extraordinary Mind so come and join us!
  • Takealot Group is an Equal Opportunity Employer. We encourage applicants from the previously disadvantaged groups and people with disabilities, to apply .

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