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director, category(J102519)

Starbucks China · 上海市·徐汇区

External listingFull-time3 months ago

About The Role

◆ Responsibilities and essential job functions include but are not limited to the followings

◆ Consumer Insight Evolvement: Lead on advance customer research methodologies development — including ongoing U&A and need-state tracking—to accurately capture and anticipate emerging category trends.

◆ Portfolio strategy development: Define product platform propositions, strategic product roles, and pricing architecture

◆ Strategic Incubation: Continuously navigate, identify, and pilot incremental business opportunities to future-proof and update the category strategy.

◆ Business analytics/ Portfolio management experience preferred, expect to have strong strategic thinking and business analytics skill to generate business insights and actionable improvement plan

◆ Strong communication skill and project management capability to collaborate with cross functions and drive new project implementation

◆ Strong ownership with sense of urgency

◆ Consulting or Business Analytics experience preferred

◆ Good storytelling skill preferred

◆ Coffee lover and Starbucks brand lover preferred

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