Assistant Director, Growth Marketing

The Assistant Director, Growth Marketing is a highly analytical, data-driven performance marketer who is passionate about leading the strategic evolution, optimization, and scaling of our top-funnel strategies. Acting as the strategic connection across all digital fronts, the incumbent will architect seamless prospective student journeys by transforming complex analytics and KPIs into unified, high-impact growth. Equally fluent in established digital media and emerging AI-driven search environments, this visionary leader will unify web, email, social, paid media, and SEO to accelerate top-of-funnel growth for both first-year and transfer undergraduate enrollment. Leverage NYU’s institutional undergraduate website and broader digital footprint as your primary conversion engines to meet...