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Marketing Performance Manager

Webito Infotech · Surat, GJ, India

External listingfull-time13 days ago

About The Role

Experience

3–5 Years

Location

Surat (On-site)

Company

Webito Infotech

About the Role

We are looking for a data-driven and result-oriented

Marketing Performance Manager

to lead and optimize our digital marketing initiatives. The ideal candidate should have strong expertise in SEO, account growth, and performance marketing, with a proven track record of driving measurable business results.

Key Responsibilities

  • Develop, execute, and optimize performance marketing strategies across multiple digital channels.
  • Drive organic growth through effective

SEO

  • strategies, including on-page, off-page, and technical SEO.
  • Manage and scale digital accounts to improve reach, engagement, and conversions.
  • Monitor campaign performance and optimize ROI through continuous analysis.
  • Plan and execute paid marketing campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).
  • Track KPIs, prepare performance reports, and present actionable insights.
  • Conduct keyword research, competitor analysis, and website performance audits.
  • Collaborate with content, design, product, and development teams to execute marketing initiatives.
  • Identify growth opportunities and implement data-backed marketing strategies.
  • Stay updated with the latest digital marketing trends, tools, and search engine algorithm updates.

Required Skills

  • 3–5 years of experience in Performance Marketing or Digital Marketing. (MUST)
  • Strong expertise in

SEO

(On-page, Off-page, Technical SEO).

Experience in

  • account growth/account boosting
  • and digital campaign optimization.
  • Hands-on experience with Google Analytics, Google Search Console, Google Ads, Meta Ads Manager, and SEO tools such as Ahrefs, SEMrush, or Screaming Frog.
  • Strong analytical and problem-solving skills.
  • Excellent understanding of conversion optimization and marketing funnels.
  • Good communication and stakeholder management skills.

Preferred Qualifications

  • Bachelor's degree in Marketing, Business, IT, or a related field.
  • Experience in an IT Services, Digital Agency, or SaaS company is preferred.
  • Google Ads, Google Analytics, or SEO certifications will be an added advantage.

What We Offer

  • CTC: ₹8–10 LPA (Based on Interview Performance).
  • Opportunity to work on high-impact digital marketing campaigns.
  • Collaborative and growth-oriented work environment.
  • Career growth and learning opportunities.

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