Web Developer (Back-End)

## Description

JOB SUMMARY

The primary role of the Web Developer is to develop and maintain the university's online presence, ensuring that all university websites are user-friendly, visually appealing, and aligned with branding and marketing strategies. The Web Developer collaborates closely with the marketing team, designers, content creators, and IT professionals to create a dynamic and engaging web experience for prospective students, current students, faculty, alumni, and other key stakeholders.

## ORGANIZATIONAL RELATIONSHIPS

Reports to: Digital Marketing Director

Supervisory Responsibility: N/A

Indirect Supervisory Responsibility: N/A

ESSENTIAL DUTIES - May include, but is not limited to the following

• Develop and maintain responsive websites for the university, including the main website, departmental websites, landing pages, and microsites.
• Collaborate with the marketing team and designers to translate design mockups into functional web pages using HTML, CSS, and JavaScript.
• Oversee integration of University website with sales CRM.
• Ensure that all websites and web applications are optimized for speed, performance, and accessibility, following best practices and standards.
• Implement SEO best practices to improve the visibility and ranking of our websites in search engine results pages
• Integrate third-party tools, plugins, and APIs as needed to enhance website functionality and user experience.
• Conduct thorough testing and troubleshooting of websites across various browsers, devices, and platforms to ensure compatibility and consistency.
• Stay up-to-date with emerging web technologies, trends, and best practices, and recommend new tools and techniques to enhance our web development processes.
• Collaborate with the IT department to ensure the security and integrity of our websites and web applications, including implementing appropriate security measures and protocols.
• Provide technical support and training to content creators and website administrators as needed.
• Assist in the development and implementation of website analytics and tracking solutions to measure and analyze website performance and user behavior.

ADDITIONAL/NON-ESSENTIAL DUTIES

N/A

All remaining duties are considered "nonessential" within the context of the ADA, which means that the function could be reassigned to another employee in order to allow a disabled individual to hold the position. Alternatively, the manager could try to provide a reasonable accommodation so that the disabled individual could perform the function.

## LOCATION

Lakeland Downtown Offices

## Qualifications

EDUCATION

Required Education

Bachelor's degree in Computer Science, Web Development, Information Technology, or a related field

Preferred Education

Master's degree in Computer Science, Web Development, Information Technology, or a related field

LICENSES/CERTIFICATIONS

N/A

EXPERIENCE

Required

Minimum of 5 years of proven experience as a web developer, with a strong portfolio of web projects demonstrating proficiency in HTML, CSS, JavaScript, and responsive design.

Preferred