Senior Product Marketing Manager (Artificial Intelligence)

Join WalkMe, a leading digital adoption platform, as a Senior Product Marketing Manager for AI. In this role, you will drive the go-to-market strategy and positioning of WalkMe's generative and agentic AI capabilities. You will collaborate with product and R&D teams, global GTM teams, and serve as a subject matter expert representing WalkMe with analysts, partners, and customers. This position offers a comprehensive benefits package, including parental leave, 401(k) with company matching, vacation policy, social activities, and health care coverage.

• Driving the go-to-market strategy and positioning of WalkMe’s generative and agentic AI capabilities, developing differentiated programs, packaging, and messaging.
• Conducting and synthesizing market research across the rapidly evolving agentic software market, collecting insights to shape product roadmap and drive go-to-market execution.
• Collaborating cross-functionally to build partner ecosystem strategies and lead product launches for WalkMe’s holistic AI portfolio, coordinating efforts across GTM and R&D teams.
• 8+ years of proven B2B SaaS marketing experience with 3+ years in a product marketing role. We are specifically seeking candidates with hands-on generative/agentic AI experience
• Experience tailoring product packaging and positioning into solutions for various industry, segment, and functional audiences
• Broad market research and analytical skills to inform and validate product strategy, scoping, positioning, and messaging
• Demonstrated intellectual curiosity and a proven track record of experimenting with new AI technologies to bring category-defining products to market