Growth Lead
Reelevant · Paris, Ile-de-France, France
About The Role
Join Reelevant, a fast-growing B2B SaaS company, as a Growth Lead. In this role, you will own the marketing-sourced and marketing-influenced pipeline for France and the US. You will lead a team of marketers, report directly to the CEO, and work closely with the VP of Sales and Head of Brand. Your core responsibilities will include turning events into pipeline, leveling up outbound marketing, reporting and funnel hygiene, strategy and experimentation, supporting the US launch, and narrative and content integration. The ideal candidate will have 5-8 years of experience in B2B SaaS demand generation, event-to-pipeline experience, and be bilingual in French and English.
- Responsable de la génération de pipeline marketing pour la France et les États-Unis, en transformant les événements, les sorties et le contenu en opportunités qualifiées.
- Diriger une équipe de marketing, y compris un PMM senior et un responsable marketing, et rendre compte directement au PDG.
- Développer et exécuter des stratégies de génération de demande, y compris l'optimisation des événements et des campagnes de sortie.
Must-have profile
- **5–8 years in B2B SaaS demand generation / growth**, with real ownership of (or major contribution to) a pipeline number.
- Track record generating pipeline in a **low-inbound, sales-led environment.** Not someone whose results depended on search volume or big ad budgets.
- **Event-to-pipeline / field marketing** experience.
- **ABM / outbound enablement**: built target lists, sequences, and sales–marketing alignment.
- Hands-on **HubSpot** (workflows, reporting); comfortable with **Salesforce** as system of record.
- **Bilingual**: native-level French + fully fluent professional English.
- **Autonomous and scrappy** — thrives with no manager above and limited resources.
Nice-to-have
- **Strong writer** - can produce sales-grade content, ideally in both languages.
- Martech / personalization / CRM-adjacent category experience (sells to marketing buyers — same as Reelevant's ICP).
- US market exposure or network.
- Paid-media literacy (enough to judge when to scale or kill, given the LinkedIn experience).
- Light RevOps fluency (to collaborate well with whoever fixes the stack).
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