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Head of Marketing

Flosum · United States

External listingfull-time3 months ago

About The Role

Join our team as the Head of Marketing, where you will lead our global marketing function and drive demand generation at the enterprise level. You will own the full marketing engine, including brand and messaging, demand generation, pipeline acceleration, and modern visibility across various channels. You will also lead product marketing, ensure brand consistency, drive SEO, elevate brand presence on social platforms, and partner closely with Sales, Customer Success, and Product. Additionally, you will build and optimize a high-output marketing team and own marketing analytics. This is a high-impact role for a creative and resourceful individual with a proven track record in B2B SaaS marketing.

  • Lead the development and execution of the demand generation strategy to drive qualified pipeline from enterprise accounts.
  • Build and scale integrated marketing campaigns across various channels, including digital, ABM, events, email, partner, and content.
  • Oversee product marketing efforts, including positioning, messaging, launches, competitive intelligence, and sales enablement.
  • Proven track record of driving enterprise pipeline and measurable revenue impact
  • Fluent in modern martech, AI tools, and marketing automation; comfortable building efficient systems that do more with less
  • Deep expertise in SEO and emerging experience with LLM/AI search optimization (GEO, AEO)
  • Creative operator who can launch campaigns quickly, test fast, and scale what works
  • Comfortable operating in a global, distributed environment across time zones
  • Excellent communicator and cross-functional leader who partners naturally with Sales and Product
  • 8+ years of B2B SaaS marketing experience, with 3+ years leading marketing teams, ideally selling into enterprise accounts
  • Strong product marketing chops: you can sharpen messaging, write crisp copy, and translate technical value into buyer-ready narratives

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