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Senior Product Manager (House Owner & Service Request Acquisition)
aroundhome · Berlin, Germany
About The Role
Join Aroundhome, Germany's leading housing project platform, as a Senior Product Manager. In this role, you will drive and execute the strategy for homeowner acquisition, focusing on growing organic share, improving conversion, and raising the quality of service requests. You will work closely with cross-functional teams and have a significant impact on the success of the platform. Benefits include a unique corporate culture, trust-based working hours, and opportunities for further training.
- Entwicklung und Umsetzung der Strategie für die Akquisition von Hausbesitzern und Serviceanfragen, einschließlich der Steuerung des gesamten Akquisemixes.
- Wachstum der nachhaltigen, unbezahlten Akquisition durch SEO, KI-Suchoptimierung und skalierbare Akquisitionssysteme.
- Identifizierung von Möglichkeiten zur Verbesserung der Benutzererfahrung und der Qualifikationsprozesse der Plattform durch den Einsatz von KI.
- We are looking for an experienced, passionate, and hands-on Senior Product Manager to join our product team and grow the top of our marketplace funnel
- You apply strong analytical thinking and product analytics skills to define success measures, interpret data, uncover insights, and guide evidence-based decisions that improve homeowner and business outcomes
- You bring a strong technical affinity to help shape our underlying acquisition and conversion architecture. You understand the concepts of data models or taxonomies and have enough grasp of APIs and data flows to reason about feasibility and sequencing with engineers
- You bring order into chaos by bringing together diverse perspectives, challenges, and priorities to establish shared understanding and strong alignment across teams, and you are comfortable chairing decisions no single team owns
- You have hands-on experience building organic acquisition and understand SEO fundamentals (topical authority, local SEO, structured data, page performance) as well as how AI-driven search and assistants are changing discovery (AEO), ideally within a marketplace or high-volume consumer platform
- You are experienced in optimizing complex user funnels and conversion flows, using experimentation (A/B testing) and data to improve conversion, quality, and user trust while laying the foundation for long-term platform engagement
- You think entrepreneurially and achieve your goals with a high degree of responsibility and ownership
- You work with LLMs as a natural part of your daily practice and can show concretely how they strengthen your discovery, analysis, and delivery. Ideally, you have taken AI beyond personal productivity and understand how scalable AI solutions reach production-grade features, for example through prompt chains, LLM-supported data extraction, or automated qualification flows
- You follow the latest trends in product management and technology, are an absolute team player, and your excellent communication skills in English and German, along with a good sense of humor, characterize you
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