Senior Customer Marketing Manager

Join Sigma, a fast-growing B2B SaaS company, as a Senior Customer Marketing Manager. In this role, you will be responsible for building and running the customer proof engine, growing the referenceable-customer bench, sourcing and preparing customer speakers for events, driving customer review volume and quality, owning the Customer Advisory Board program, distributing customer proof, and operating the AI-first system. You will report to the Head of Business Value Services and work cross-functionally with sales, customer success, product marketing, and field marketing.

• Construire et gérer le système qui transforme les résultats des clients en preuves publiées de manière prévisible, y compris des études de cas, des vidéos clients et des cartes de citation.
• Développer un banc de clients référencés que l'équipe de vente peut réellement utiliser, gérer le programme d'engagement et fournir des preuves qui soutiennent l'expansion.
• Gérer le programme de conseil aux clients en partenariat avec les services de valeur commerciale, en organisant deux moments par an et en transformant ce que vous entendez en entrée produit et en pipeline.
• Strong writing and storytelling instinct, and the judgment to find the one outcome in a customer conversation that a prospect will actually care about
• Three or more years in B2B SaaS customer marketing, advocacy, customer reference, or a closely related field, with a track record you can point to of building a proof engine rather than only running one someone else built
• A cross-functional operator who works across sales, customer success, product marketing, and field marketing without friction
• Event and customer-speaker program experience, and the diplomacy to manage customer relationships and executive stakeholders well
• Data fluency. You can work inside a warehouse-native analytics product, pull your own outcome numbers, and partner with RevOps without needing everything handed to you
• Real comfort with AI tooling. You have built, or are eager to build, agentic workflows, and you are not precious about doing by hand what an agent can do better