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Senior Product Manager (Demand Growth)

Bounce · San Francisco, United States

External listingfull-timeabout 1 month ago

About The Role

Join Bounce as a Senior Product Manager, Demand Growth. In this high-impact role, you will lead two critical pods within the Demand cluster: the Acquisition Pod and the Conversion Pod. Your mission is to grow demand efficiently by improving both traffic quality and conversion performance. You will translate Bounce's growth strategy into data-driven product initiatives, partnering closely with engineering, design, data, SEO, and performance marketing. This is an exciting opportunity to shape how millions of travelers discover and book Bounce, and to build demand systems that scale globally.

  • Own and scale the Demand product surface, balancing investments between acquisition and conversion to maximize GMV impact.
  • Lead the Acquisition Pod, improving discovery through SEO, AI/search experiences, paid traffic landing pages, and strategic partnerships.
  • Lead the Conversion Pod, driving CRO initiatives across web and mobile — from landing pages to checkout — using experimentation and behavioral insights.
  • You’re excited to shape how millions of travelers discover and book Bounce, and to build demand systems that scale globally
  • You’ve worked as a Product Manager in a growth-focused role, owning both acquisition and conversion outcomes
  • Experience with maps-based or location-centric UX is a strong plus, especially in travel, local services, or marketplace environments
  • You’re highly data-literate: able to run your own analysis, interpret results, and turn insights into product direction
  • You understand SEO fundamentals, search intent, and discovery mechanics, and have partnered with SEO/content or engineering teams to build scalable acquisition surfaces
  • You have strong hands-on experience with CRO, experimentation frameworks, and A/B testing — and know how to design experiments that produce clear decisions
  • You’re structured, pragmatic, and outcome-driven — comfortable operating autonomously while collaborating deeply across functions
  • You’re comfortable owning full-funnel metrics — from traffic and activation to conversion and GMV

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