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EQ
Sales Strategy & Operations Senior Manager
Equinix · New York, United States
About The Role
Join Equinix as a Sales Strategy & Operations Senior Manager. In this role, you will lead the annual and multi-year go-to-market planning cycle, translating strategy into actionable programs that drive measurable impact across Sales, Marketing, Customer Success, and Channel. You will serve as the liaison between Corporate Finance, GTM Operations, and GTM leadership, ensuring alignment and coherence in targets, coverage, routes to market, and incentive structures. Additionally, you will diagnose GTM challenges, execute transformation programs, and contribute to scalable solutions for long-term growth.
- Lead the go-to-market (GTM) planning process in partnership with cross-functional partners, translating corporate revenue targets into function and segment-level strategies with clear milestones and KPIs.
- Partner with Enterprise Data & Analytics (EDNA) to define and refresh customer and prospect segmentation frameworks, ensuring the right resources are deployed against the highest-potential opportunities.
- Diagnose GTM challenges across functions and regions; support the design of solutions and transformation plans aligned with corporate priorities.
- The ideal candidate brings deep GTM expertise, strong financial acumen, a bias toward execution, and the ability to drive cross-functional alignment across senior stakeholders in a global, matrixed organization
- Demonstrated experience owning or co-leading an annual GTM planning cycle, including target-setting, segmentation, and coverage design
- 10+ years in GTM strategy, sales strategy, revenue operations, or management consulting—ideally within technology or enterprise environments
- Strong financial acumen; comfortable modeling revenue scenarios and partnering with Corporate Finance on planning processes
- Proven track record driving cross-functional alignment and managing competing stakeholder priorities in a global, matrixed organization
- Exceptional ability to synthesize complex inputs into clear, executive-level recommendations and narratives
- Proven track record translating strategy into operational execution across Sales, Marketing, and Customer Success
- Proficiency with GTM and planning tools (e.g., Salesforce, quota management platforms, BI/analytics tools)
- Experience working across Sales Operations, HR, and Compensation functions on quota design, role definition, and incentive alignment
- Ability to operate with agility and transparency in a high-growth, matrixed environment with global scope
- Strong analytical, problem-solving, and communication skills; comfort with data-driven decision-making and performance measurement
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