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Brand & Storytelling Lead

SOPHiA GENETICS · Boston, United States

External listingfull-time2 months ago

About The Role

Join SOPHiA GENETICS as our Brand and Storytelling Lead. In this role, you will shape and elevate our external identity, support the evolution of our website, and translate high-level positioning into clear, inspiring messaging and visuals. You will also maintain external communications and contribute to internal storytelling for major company moments. This is a highly visible role that requires a strong ability to craft clear, persuasive messaging for complex topics and a comfort operating in roles that blend strategy and hands-on execution.

  • Shape and elevate how SOPHiA GENETICS presents itself to the world, including brand refresh and external identity.
  • Translate company positioning into compelling messaging, copy, and visual storytelling that is clear, differentiated, and aligned to our broader mission.
  • Support the evolution of the corporate website, contributing to page structure, content development, imagery direction, and overall narrative flow.
  • Are you a brand-first storyteller with the ability to turn complex ideas into compelling, visually engaging narratives?
  • Do you bring experience shaping how innovative companies present themselves externally across websites, collateral, messaging and executive communications?
  • This is a highly visible role for someone who can move fluidly between strategy and execution, working closely with senior stakeholders to transform concepts and wireframes into polished, high-impact brand assets
  • Demonstrated success building or evolving brand identity, website content, corporate collateral or executive communications
  • Strong ability to craft clear, persuasive messaging for complex or technical topics without losing audience engagement
  • Comfort operating in roles that blend strategy and hands-on execution, from shaping concepts through to delivering finished materials
  • Appreciation for how to position sophisticated products or platforms in ways that feel accessible, differentiated and commercially relevant
  • A portfolio or body of work that shows strong copy, narrative development and visual judgment
  • Experience in brand marketing, corporate storytelling, creative communications or related fields, with a track record of turning ideas into high-quality external-facing assets
  • We know that every background is different, but to be best set for success we see you bringing:
  • Experience from a high-growth, innovative tebrand, creative agency, or another environment known for strong modern storytelling would be highly valued

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