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Product Marketing Manager
Lending Club · San Francisco, United States
About The Role
Join our team as a Product Marketing Manager, where you'll play a key role in shaping the positioning, launch, and adoption of our lending products. You'll turn customer insights into compelling narratives, influence product and go-to-market decisions, and drive engagement and retention. This role requires strong analytical skills, exceptional communication abilities, and a passion for improving customer experiences. Enjoy a hybrid work model, generous paid time off, and a range of wellness benefits.
- Develop product positioning, messaging, value propositions, and segmentation strategies that support business growth and member engagement.
- Lead go-to-market planning and execution for new products, features, pricing updates, and experience enhancements.
- Translate customer insights, market trends, and competitive intelligence into actionable recommendations that influence product and marketing decisions.
- 4+ years of product marketing experience, bachelor's degree or higher, or equivalent combination of education and experience. Consumer lending, banking, fintech experience preferred
- Exceptional written and verbal communication skills with the ability to simplify complex concepts into compelling customer messaging
- Experience developing positioning, messaging, go-to-market strategies, and customer value propositions for consumer products or services
- Sound judgment and attention to detail, especially when balancing customer needs, business goals, compliance requirements, and execution timelines
- Strong analytical and customer research skills with the ability to turn insights into clear business recommendations
- You actively look for ways AI can improve your work, from accelerating analysis to thinking through problems from a different angle
- Experience collaborating across multiple functions and influencing stakeholders without direct authority
- You take ownership of your work, proactively identify opportunities for improvement, and adapt your approach based on feedback and evolving business needs
- Demonstrated ability to independently manage initiatives and deliver high-quality outcomes in a fast-paced environment
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