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Manager/Director of Product Marketing
Runway · United States
About The Role
Join Runway, a fast-paced and innovative company, as the Manager/Director of Product Marketing. In this role, you will own Runway's positioning, build the product launch operating system, drive competitive intelligence and response, enable go-to-market teams, and ship hands-on. You will also have the opportunity to build and lead a team as the function grows. Enjoy a range of benefits, including 100% medical, dental, and vision coverage, unlimited PTO, 401k matching, and more.
- Posicionamiento de la empresa y el producto, asegurando que la historia de Runway sea coherente y refleje la marca.
- Diseño y construcción de un sistema operativo para lanzamientos de productos, garantizando un camino claro y repetible desde la preparación hasta el anuncio.
- Investigación y respuesta a la competencia, comprendiendo a los actores clave en los mercados de herramientas creativas, plataformas de desarrollo y robótica.
- A systems builder. You've designed launch and enablement processes from scratch (eg: tiering, cross-functional rituals, fast-turnaround workflows) that lowered friction for the teams shipping, rather than adding gates
- Exceptional positioning and narrative craft. You can take research concepts and technical products and make them land. You create sharp written arguments, compelling launch stories, and messages that a discerning audience trusts. You know what great looks like and you can write it yourself
- You thrive in an environment with rapid pace and a high accountability culture. You move very fast, make decisions with incomplete information, and instinctively gravitate toward shipping today (not writing docs for tomorrow)
- Excellent written and verbal communication. You confidently assess the state of the business, call out challenges, and articulate your plans to solve them
- Range across audiences. Comfortable marketing to creators, developers, and enterprise buyers alike. You’re quick to get credible in a new domain like robotics
- 7+ years in product marketing, including time leading PMM for technical or fast-moving products at meaningful scale. A track record of positioning and launches that moved the business, not just shipped assets
- Sharp competitive instincts. You track markets closely, form a real point of view on where to win, and translate it into product and messaging decisions
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