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Campaign Operations Manager

Motive · New-York, United States

External listingfull-time7 days ago

About The Role

Join our Marketing Operations team as a Campaign Operations Manager. In this strategic role, you will lead a global team responsible for executing and delivering digital marketing campaigns. You will design and optimize scalable frameworks and standard operating procedures, act as a key consultant for marketing stakeholders, develop enablement tools and training programs, and champion AI tools for efficiency. You will also partner with the marketing systems team and track campaign and team KPIs for optimization. The ideal candidate has 6+ years of experience in marketing operations, a strategic mindset, strong consultative skills, and deep expertise in Marketo and Salesforce.

  • Lead and manage the end-to-end global campaign execution process, overseeing a team of specialists to deliver high-quality marketing campaigns across multiple channels.
  • Design, implement, and optimize scalable frameworks and standard operating procedures for campaign intake, execution, and reporting, ensuring efficiency and effectiveness.
  • Act as a key consultant for marketing stakeholders, providing expert guidance on best practices for campaign setup, legal compliance, deliverability, and performance optimization.
  • You are passionate about developing best-in-class processes and automation to drive high performing campaigns for scale
  • You are excited by the challenge of a fast-paced, hyper-growth environment, and can confidently navigate ambiguity, drive requirements, and ruthlessly prioritize for the highest impact
  • Adaptability: Thrives in a fast-paced, hyper-growth environment with shifting priorities. You are a proactive problem-solver who can manage multiple projects simultaneously
  • Experience: 6+ years of experience in marketing operations, with a focus on campaign execution and marketing automation in a B2B environment. Recent experience in a high growth technology company (SaaS, AI, etc.). Pre IPO company a plus
  • Strategic Mindset: You are not just an executor, but a strategic thinker who can see the bigger picture and build for the future. You are comfortable in ambiguity and have a knack for turning business requirements into actionable plans
  • Consultative Skills: Strong communication and presentation skills, with the ability to act as a trusted advisor to stakeholders at all levels. You can confidently drive conversations to define priorities and requirements
  • Process-Oriented: Experience building efficient and scalable processes, with a keen eye for detail and a commitment to quality
  • AI Acumen: Professional experience using AI tools to innovate and improve business processes within your current and previous roles
  • Leadership: Proven experience leading and mentoring a team of technical talent, with a "player/coach" mindset. Experience managing and optimizing processes with distributed or offshore teams is highly desired
  • Technical Expertise: Deep hands-on expertise with Marketo and Salesforce is essential. Experience with a broad marketing technology stack is a plus

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