Director of Product Marketing

Join our team as the Director of Product Marketing, where you will strategize on priority focus areas, develop new product positioning, and ensure alignment with broader marketing and company objectives. You will be responsible for planning the launch of new products, building tools and tactics for market introduction, collaborating with the marketing team, supporting sales through training and enablement tools, and developing strong market intelligence. This role offers competitive health coverage, generous vacation and leave policies, a strong focus on learning and development, a hybrid work environment, and a great 401(k) plan.

• Strategize on priority focus areas that can make the biggest positive impact on product marketing.
• Develop new product positioning to effectively articulate and differentiate the company's value proposition.
• Ensure direct reports are aligned to deliver on broader marketing and company objectives, and lead the launch of new products.
• Experience in branding, communications strategy, partnerships, and product development
• 7+ years of B2B product marketing experience
• Proven ability to prioritize multiple projects and tasks, adapt to changing needs, and tackle new challenges daily!
• Outstanding verbal and written communication skills
• A deep understanding of the financial services industry and retirement plan market
• A demonstrated start-up mentality with the ability to operate in a collaborative team environment and adapt effectively to changing business priorities/strategies
• Experience managing and leading a team
• A constant drive to improve middle-of-the-funnel lead generation