Web Product Manager

Join Anthropic, an AI safety and research company, as a Web Product Manager. In this role, you will build and lead the strategy and roadmap for <claude.com>, driving awareness, preference, and adoption across prosumer and enterprise audiences. You will own the web experience strategy, drive conversion rate optimization, establish web analytics, lead international and localization strategy, and collaborate with various teams. The position offers comprehensive benefits, a competitive salary, and the opportunity to make a meaningful impact in the AI industry.

• Développer et exécuter la vision qui transforme les sites Web en canaux d'acquisition, de conversion et de narration.
• Diriger le programme d'expérimentation Web et augmenter la vitesse et la rigueur de l'expérimentation au fil du temps.
• Établir notre fondation d'analyse Web avec l'équipe de science des données, en veillant à ce que nous disposions de l'instrumentation, des tableaux de bord et des rapports nécessaires.
• Excellent prioritization judgment and cross-functional gravity — you can walk into a room of competing stakeholders and leave it aligned on what's shipping and why
• Deep interest in AI and its potential to positively impact how people work, learn, and create
• Experience operating at the seam between Marketing, Design, and Engineering, with the ability to influence without owning and say no to requests that won't move the needle
• A strong point of view on what makes the web a category-defining channel for a technology company
• A track record of running experimentation programs that moved meaningful business metrics, with a clear ROI story rather than just a backlog of A/B tests
• Strong strategic thinking abilities, with the ability to translate Anthropic's business goals into a clear, prioritized web roadmap that aligns with broader marketing and product strategy
• Strong quantitative instincts and fluency with analytics tools, funnel modeling, and experimentation design
• Track record of driving measurable business results through the web in competitive, fast-moving markets
• Setting strategy for localized web experiences and workflows across various regions and languages
• A collaborative, low-ego operating style that treats design craft and growth performance as compatible rather than opposing goals
• Strong written and verbal communication skills, with comfort presenting strategy and results to executive audiences
• 10+ years of experience in web product management, web growth, digital strategy, CRO, or web experimentation at consumer or B2B technology companies
• In-depth knowledge of technical SEO and site architecture
• A background marketing AI, developer, or other technical products to both consumer and enterprise audiences
• Fluency shipping and optimizing localized web experiences across international markets
• A history of partnering closely with in-house brand and design teams on high-craft marketing sites
• Familiarity with developer-focused web surfaces
• Led large, cross-functional web initiatives with measurable impact on conversion and brand perception
• Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience
• Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position
• Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience
• We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed