Growth Marketer

Join <Allium.so>, a high-growth blockchain data analytics startup, as a Growth Marketing Manager. In this role, you will develop and optimize comprehensive growth marketing strategies to engage and grow our customer base. You will establish growth marketing as a scalable engine across various geographies, audiences, and channels. Additionally, you will create testing and optimization frameworks, deepen our understanding of Web3 customer behavior, and leverage insights to enhance engagement. Enjoy benefits such as medical, dental, and vision insurance, meaningful equity, flexible paid time off, and a company-sponsored 401(k) plan.

• Establish growth marketing as a repeatable, scalable engine across geos, audiences, and channels, with best-in-class campaigns driving an increasing share of business outcomes.
• Build growth marketing into a core capability, integrated with our audience marketing approach, delivering high-performing campaigns for blockchain product managers, growth teams, and ecosystem partners.
• Develop scalable, automated campaign journeys to deliver triggered static and dynamic content in collaboration with product marketing and marketing ops.
• 5+ years of professional experience, including 2+ years in growth marketing or demand generation at a high-growth SaaS startup, ideally in blockchain, fintech, or data analytics
• Proficiency in end-to-end campaign development, execution, and measurement, particularly working with marketing ops to set up, execute, and optimize growth programs (e.g., using HubSpot, Clay, or similar tools)
• Expertise in building high-performing, scalable email and cross-channel growth campaigns, with a deep understanding of best practices, metrics (e.g., conversion rates, ARR growth), and optimization tactics
• Proven track record of uniting customer data, segments, channels, creative, content, and offers to drive business outcomes via lifecycle/growth strategies in a Web3 context
• Passion for blockchain technology and its applications in ecosystem growth, with familiarity in areas like DeFi, trad-fi, or cross-chain analytics a plus
• Experience with experimentation, comfort with data analysis (e.g., on-chain transaction data, user engagement metrics), and translating insights into actionable campaign changes