Senior Director of Creative Strategy

Join Business Insider as the Senior Director of Creative Strategy, where you will lead the Creative Strategy Team and shape the company's biggest commercial programs. This dynamic "player-coach" leadership position requires a visionary storyteller who loves to mentor a team and is equally thrilled to roll up their sleeves and command client pitches. You will report directly to the VP of Creative Strategy & Studios and work closely with the Advertising department.

• Act as the primary creative architect behind Business Insider’s largest, most compelling commercial concepts, leading brainstorms, proposals, and marquee client meetings.
• Build high-impact presentations that integrate editorial IP, branded content, events, video, data, and media into unified, client-ready narratives.
• Manage a collaborative, cross-functional framework between Advertising and Editorial to co-create ambitious, large-scale commercial programs, tentpoles, and multimedia packages.
• Experience managing, mentoring, and scaling a high-performing creative or marketing team, with a track record of developing talent and building a strong, collaborative culture
• Experience integrating AI tools into marketing and pitch workflows to optimize efficiency
• Exceptional client presence with a demonstrated ability to command a room, pitch high-stakes ideas, and interface confidently with executives
• Strategic fluency in brand storytelling, multimedia packaging (video, live events, digital editorial), and data-driven content marketing
• A creative mindset with an instinct for storytelling, a passion for innovation, and the ability to elevate the baseline for all of Business Insider's commercial work
• Advanced presentation skills with fluency in Canva, PowerPoint, and Google Slides and a proven ability to build and guide the creation of beautiful, highly compelling pitch presentations
• Proven track record of conceptualizing and winning large-scale commercial programs across digital media platforms
• A "player-coach" mentality—you love leading and growing a team, but you are equally energized by rolling up your sleeves to build pitches and invent big ideas, with a willingness to jump in and support the team as needed
• Industry knowledge of the current digital advertising landscape, with a sharp instinct for what premium brands are buying, what types of content resonate with audiences, and how to effectively position and sell multi-platform media programs