Senior Content Marketing Manager (German-speaking)

Join Leapsome, a leading HR tech company, as a Senior Content Marketing Manager for the German market. In this role, you will lead editorial work, create and adapt high-quality content, build a scalable content engine, own SEO and AEO, champion AI for localization, and support broader German market initiatives. You will have the opportunity to make a significant impact on Leapsome's presence in Germany and contribute to the company's growth.

• Leiten Sie die redaktionelle Arbeit für den deutschen Markt, einschließlich der Planung, Erstellung, Überprüfung und Veröffentlichung von Inhalten.
• Erstellen und passen Sie hochwertige Inhalte in verschiedenen Formaten an, um Leapsome authentisch auf dem deutschen Markt zu repräsentieren.
• Entwickeln Sie eine skalierbare, datengestützte Content-Engine, um die Qualität und das Volumen der Inhalte zu steigern.
• You're resilient, proactive, and adaptable. You bring energy and optimism to your work, stay curious in the face of ambiguity, and thrive in fast-moving environments where no two weeks look the same
• You're analytical and creative in equal measure. You make decisions with data, but you also trust your editorial instincts and audience understanding to push your work further
• You possess a native-level fluency or bilingual proficiency in German with excellent editorial instincts and a strong command of copy across formats. Your English is strong enough for confident internal collaboration
• You have 5+ years of experience in German content marketing, ideally in B2B SaaS or HRTech, with a track record of driving results across awareness, engagement, and acquisition
• You're genuinely interested in how workplaces change. Working in HR tech means helping HR leaders navigate change and build fulfilled, engaged teams, and that's a topic you're excited to think, write, and learn about every day
• You're fluent in content strategy and SEO, and curious about how AI is reshaping content creation and discovery. You actively evolve your approach as the landscape changes
• If you’re excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles