Advanced Analytics Lead

Join our team as the Advanced Analytics Lead, where you will be responsible for developing and delivering advanced statistical and regression-based analytics for a new measurement solution. This hands-on senior analytics role requires deep expertise in regression and multivariate modeling, as well as the ability to clearly explain methodology and guide junior analysts. You will own the end-to-end analytical approach, design and run models, partner with commercial and product teams, and provide technical leadership and mentoring to analysts.

• Responsable de la conception, de l'exécution et de l'évolution des modèles de régression, multivariés et basés sur des facteurs pour identifier et quantifier les moteurs de la perception et de l'influence.
• Partenariat étroit avec les équipes commerciales, d'insights et de produits pour façonner les approches analytiques qui répondent à de réelles questions commerciales.
• Fournir un leadership technique et un mentorat aux analystes travaillant sur l'analyse de la perception et de l'influence.
• Deep, hands-on expertise in regression analysis and multivariate statistical techniques
• Familiarity with index construction, weighting frameworks or composite metrics
• Experience working with survey, perception, attitudinal or brand-related data
• Exposure to experimental design or causal inference approaches
• Strong working knowledge of R and/or Python for statistical analysis
• Experience working with large, multi-market datasets
• Experience in media, marketing effectiveness, brand measurement or advertising analytics
• Strong experience in advanced analytics, statistical modelling or quantitative research roles