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Director of Agency & Strategic Partnerships (North America)

AppsFlyer · New York, United States

External listingfull-time3 months ago

About The Role

Join AppsFlyer, a leading mobile attribution and marketing analytics platform, as the Director of Agency & Strategic Partnerships for North America. In this role, you will build and scale a high-impact partner ecosystem across agencies and strategic commercial programs. You will be responsible for driving agency and partner-driven closed-won revenue contribution, establishing senior executive relationships, and positioning AppsFlyer as a preferred measurement standard within agency ecosystems. You will also partner cross-functionally with Sales, Marketing, Product, and Customer Success to align partnership strategy with revenue goals.

  • Own and drive agency & partner-driven closed-won revenue contribution as the primary KPI.
  • Build and scale agency & partner-sourced and influenced pipeline across North America.
  • Define and execute a tiered agency strategy across holdcos (Publicis, Omnicom/IPG, WPP, Dentsu) and key independent agencies.
  • 8–12+ years of experience in partnerships, business development, or revenue roles within SaaS, AdTech, or MarTech
  • Agency networks (holdcos and independents)
  • Experience building scalable and repeatable partner-driven revenue motions
  • Ability to operate as a field-oriented partner to Sales teams
  • Highly commercial mindset with a focus on revenue outcomes, not just relationships
  • Proven track record of driving revenue through agency or partner ecosystems
  • Commercial partner programs (marketplaces, incentives, co-sell motions)
  • Strong experience working with:
  • Strong executive presence and ability to navigate complex organizations and stakeholders
  • Marketing measurement, attribution, or analytics
  • Omnichannel marketing (mobile, web, CTV)
  • Agency ecosystem and operating models

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