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Product Marketing Manager
Pantheon · Canada
About The Role
Join Pantheon, a leading webops platform, as a Product Marketing Manager. In this role, you will be responsible for developing and owning Pantheon's forward-looking product narrative, creating high-impact content, and continuously scanning the market for emerging trends. You will also craft vision-led messaging, own core product messaging, lead narrative strategy for major product launches, and partner with cross-functional teams. This position offers a flexible work environment, health and wellness benefits, and opportunities for professional development.
- Develop and own Pantheon's forward-looking product narrative, articulating not just what we build today, but why it matters for the future of the web.
- Create high-impact content that positions Pantheon as a category leader and shapes industry conversation, including keynote narratives, manifestos, and vision briefs.
- Lead the narrative strategy for major product launches, ensuring releases feel like meaningful milestones in a larger story — not just feature drops.
- We're looking for someone who has done this before — not for an established product with an existing audience, but for something brand new
- Storytelling Ability: Exceptional written and verbal communication skills, with a demonstrated talent for translating complex technology into inspiring, market-shaping stories
- Education: Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent practical experience)
- Collaboration: Highly effective working across Product, Sales, and Marketing — and comfortable influencing without authority
- Experience: 4+ years in Product Marketing, preferably in B2B SaaS, developer tools, or WebOps — with a track record of building compelling product narratives, not just executing launches
- 0-to-1 Product Experience: Must have hands-on experience taking a net-new product to market — from pre-launch positioning through initial adoption — where there was no existing playbook, customer base, or category to anchor to
- Strategic Thinking: Proven ability to think beyond the immediate roadmap and connect product decisions to broader market trends and customer aspirations
- Experience marketing products built on Drupal, WordPress, or similar CMS ecosystems
- Familiarity with the developer tools or digital agency market
- Proficiency with Salesforce, Amplitude, or similar GTM tools
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