Senior Product Marketing Manager (CDP & Data Connectivity)

Join Alteryx as a Senior Product Marketing Manager for CDP & Data Connectivity. In this role, you will own the product marketing strategy for data access capabilities, define messaging and content, and develop persona-specific narratives. You will partner with Product Management, monitor the competitive landscape, and build launch plans and enablement materials. Additionally, you will define and maintain the positioning and messaging framework for Alteryx's OCR Tools and Intel Suite, develop use-case-driven content, and own the go-to-market strategy for Alteryx's Data Products and Connect capabilities.

• Définir et mettre en œuvre la stratégie de marketing produit pour les capacités de connectivité des données d'Alteryx, en créant des messages et du contenu qui positionnent Alteryx comme un pont essentiel entre les actifs de données d'entreprise et l'analyse.
• Collaborer avec la gestion des produits pour façonner le récit de la feuille de route de la connectivité des données, en traduisant les nouvelles disponibilités de connecteurs et les améliorations de performance en histoires convaincantes pour les clients.
• Surveiller le paysage concurrentiel dans le domaine de la connectivité des données, en fournissant des informations qui affinent la différenciation et informent les stratégies de bataille.
• Strong understanding of the cloud data ecosystem—including Snowflake, Databricks, Google Cloud, AWS, and Azure—and how enterprise data teams evaluate and select data access and integration solutions
• Curiosity and depth of knowledge about modern data architectures, AI-ready data pipelines, and the evolving role of data connectivity in enterprise AI initiatives
• 6+ years of product marketing experience in a B2B SaaS environment, with demonstrated experience marketing data integration, data connectivity, cloud data platform, or analytics infrastructure products
• Track record of building and maintaining effective cross-team alignment on shared product narratives and go-to-market programs
• Exceptional storytelling skills—able to translate complex data connectivity concepts into clear, business-relevant narratives that resonate with both technical and executive audiences
• Proven ability to develop messaging and positioning for technical products targeting IT architects, data engineers, and CDAO personas
• Comfortable working with product analytics, pipeline data, and campaign metrics to measure impact and guide strategy
• Experience working cross-functionally with Product Management, Solutions Marketing, Partner teams, Sales, and Customer Success in a fast-paced environment