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Senior Event Marketing Manager
Gong · Salt, Spain
About The Role
Join Gong, a leading SaaS company, as a Senior Event Marketing Manager. In this strategic role, you will own and evolve Gong's third-party event strategy, develop and lead the global event strategy, and manage end-to-end program execution. You will also influence cross-functional teams, measure and optimize event performance, and manage events across the strategic events portfolio. The ideal candidate will have 10+ years of experience in B2B event marketing, strong project management skills, and a passion for continuous improvement.
- Développer et diriger la stratégie d'événements tiers de Gong à l'échelle mondiale, y compris les conférences de l'industrie, les parrainages, les programmes et les activations.
- Posséder tous les aspects de l'exécution des événements, y compris les négociations de parrainage, la gestion des contrats, la stratégie et la conception du stand, la logistique, la préparation des dirigeants.
- Définir les indicateurs de succès pour chaque événement et évaluer la performance en fonction de l'impact sur le pipeline, les revenus, l'engagement des clients.
- 10+ years of experience leading B2B event marketing or field marketing programs, preferably within high-growth SaaS organizations
- Demonstrated success owning and evolving a strategic event portfolio with measurable impact on pipeline, revenue, and customer engagement
- Outstanding project management and organizational skills with meticulous attention to detail and the ability to manage multiple complex initiatives simultaneously
- Strong commercial acumen with experience evaluating investment decisions, managing significant event budgets, negotiating sponsorships, and measuring ROI
- Highly proactive, resourceful, and comfortable operating independently in a fast-paced, high-growth environment
- A continuous improvement mindset with a passion for raising the bar and building scalable, best-in-class event programs
- Strong executive presence with experience influencing senior leaders and building alignment across Sales, Marketing, Partnerships, and Executive stakeholders
- Proven ability to think strategically while executing with precision and consistently delivering exceptional experiences
- Willingness to travel as needed to support key events (up to 35-40% in high seasons) throughout the year
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