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Field Marketing Manager
Snowflake · Menlo Park, CA, United States
About The Role
Join Snowflake as a Field Marketing Manager, where you will support the West Enterprise Acquisition Sales Team in developing and managing field-based demand generation programs and event campaigns. You will collaborate closely with sales, sales development, and campaign marketing teams to plan and execute activities. The ideal candidate is a self-starter with a natural curiosity to learn and explore.
- Develop and execute regional field marketing programs and events that drive pipeline, support sales objectives, and increase customer and prospect engagement.
- Plan and manage end-to-end execution of field events, including customer events, executive programs, hospitality experiences, webinars, roadshows, and third-party industry events.
- Partner closely with Sales leadership to align field marketing strategies with regional business priorities and pipeline goals.
- Demonstrates creative spark as expressed in ideas for messaging, creative design, etc
- Ability to maintain an optimistic, approachable, and self-starter attitude
- 2-3 years of B2B field marketing experience, with deep expertise supporting acquisition and net-new logo motions
- Embodies strong organizational skills, ability to anticipate the needs of sales
- Strong project management, time management, and execution skills
- Able to work independently and dedicate a minimum of 40 hours/week
- Proficiency with office productivity applications (e.g. Microsoft Office, Google Apps)
- General verbal and written communication skills
- Must be legally authorized to work in the United States without restriction
- Proven success in managing field marketing programs and relationships with large enterprise sales organizations
- Knowledge of using marketing tools like Marketo, Salesforce, wordpress
- Bachelor’s Degree in Marketing, Communications, or similar field
- This position requires a hybrid work schedule requiring 3 days per week in office
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