Lead Brand Designer (Hazel AI)

Join Altruist, a fast-growing company dedicated to building the modern infrastructure for independent financial advisors. As the Lead Brand Designer for Hazel AI, you will be responsible for leading the visual evolution of the brand across its entire ecosystem. You will collaborate closely with Product Design, motion designers, illustrators, and cross-functional teams to create immersive experiences and ensure cohesive brand expression. This is a leadership role that requires a deep understanding of contemporary design and the ability to think conceptually and execute with precision.

• Lead the visual design and ongoing evolution of the Hazel brand, ensuring a cohesive and distinctive visual identity across all product and brand touchpoints.
• Define and expand Hazel’s design language across product marketing, launches, web, campaigns, and in-product brand moments, translating complex AI capabilities into clear, elegant visual storytelling.
• Collaborate closely with cross-functional teams, including Product Design, motion designers, and illustrators, to create immersive, forward-looking experiences that align with the brand's vision.
• The ideal candidate thinks quickly, designs thoughtfully, and pushes work beyond the obvious. They bring impeccable taste, a sharp point of view, and a deep understanding of contemporary design — while also knowing when restraint is the most powerful move
• Ability to think conceptually and execute with precision
• 6–8+ years of brand design experience, ideally including product-adjacent work
• Strong collaboration skills and the confidence to influence cross-functional partners
• Comfort operating in fast-moving, ambiguous environments
• Fluency in Figma and Adobe Creative Suite; bonus points for motion literacy
• Experience shaping or evolving a product-focused brand
• Strong understanding of current visual trends, digital culture, and AI-driven creative tools
• A portfolio that demonstrates exceptional craft, strong systems thinking, and modern sensibility
• You see AI as a design frontier, not just a feature
• You can zoom out to system-level thinking and zoom in to pixel-level detail
• You care deeply about typography, hierarchy, interaction, and nuance
• You experiment intelligently and push ideas forward
• You move fast without sacrificing craft
• At Altruist we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role, but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways