Web Content Manager

Join Virta, a leading metabolic health company, as a Web Content Manager. In this high-visibility role, you will define and operate the content strategy for Member Growth across our web properties. You will own the growth marketing blog, shape SEO/GEO/AEO content opportunities, and build repeatable systems for producing accurate, compelling, high-performing content. You will collaborate with subject matter experts and teams across Growth, Product, Enterprise Marketing, PR, Clinical, and Design to create content that helps prospective members discover, understand, and choose Virta.

• Définir et gérer une stratégie de contenu pour le blog de marketing de croissance, y compris la recherche, l'écriture, l'édition, la publication et l'analyse des performances.
• Collaborer avec des experts en la matière et des équipes interfonctionnelles pour développer du contenu original et des actifs correspondants dans divers formats.
• Construire et exploiter un moteur de production de contenu répétable qui améliore la vitesse, la qualité, la gouvernance et la visibilité du contenu.
• This role is ideal for a strong writer and editor who is excited to use data, AI-enabled workflows, and cross-functional collaboration to scale content quality and impact
• Strong writing and editing skills, with the ability to produce clear, engaging, accurate content and translate complex subject matter into useful content for defined audiences
• Strong understanding of SEO fundamentals, content strategy, search intent, performance measurement, and how content can drive measurable organic traffic, engagement, and conversion
• Successfully designed and implemented repeatable AI-enabled workflows that address team bottlenecks and improve efficiency while maintaining editorial quality, accuracy, and brand voice
• 5-7+ years of experience in web content production, content marketing, writing, editing, editorial operations, SEO content, or a related field
• Experience partnering with subject matter experts and cross-functional teams to organize, and translate complex information into usable content inputs and published assets