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JM
Senior Product Marketing Manager
Jus Mundi · Paris, Ile-de-France, France
About The Role
Join Jus Mundi, a leading AI legal platform, as a Senior Product Marketing Manager. In this strategic role, you will define the platform's positioning, messaging, and go-to-market strategy. You will work closely with Product, Sales, Growth, and Content teams to ensure a deep understanding of customer needs and sharp positioning. Your mission will include owning ICP definition and segmentation, building value propositions, leading product launches, and influencing product packaging and pricing strategy.
- Définir et affiner les profils de clients idéaux, les personas d'acheteurs et les cadres de segmentation en collaboration avec les équipes de vente et de produit.
- Construire et posséder les propositions de valeur de Jus Mundi, en traduisant les capacités complexes du produit en messages clairs et différenciés pour chaque segment.
- Diriger les lancements de produits et l'exécution de la stratégie de mise sur le marché, en coordonnant les équipes Marketing, Produit et Revenus pour assurer des lancements réussis.
**Required Qualifications**
- 7+ years of experience in Product Marketing, Go-to-Market, Strategic Marketing, or Product Strategy roles within B2B SaaS, AI, data, research, or technology-driven environments.
- Proven track record defining ICPs, buyer personas, and segmentation frameworks across multiple segments and international markets.
- Demonstrated success building differentiated value propositions and positioning strategies for complex products with multiple use cases.
- Significant experience leading product and feature launches in close partnership with Product and Revenue teams.
- Strong copywriting skills and ability to produce clear, compelling product-facing content (website copy, sales deck launch materials).
- Proven ability to influence senior stakeholders and align cross-functional teams around a common go-to-market strategy.
- Strong commercial mindset with a deep understanding of how positioning, messaging, and packaging impact pipeline, adoption, and revenue growth.
- Demonstrated success adapting go-to-market strategies across multiple international markets (North America, Europe, APAC, and/or emerging markets).
- **Native or near-native English speaker** (French is not required).
**Bonus Skills**
- Experience in LegalTech, AI, professional services, information services, research platforms, or highly specialized B2B industries.
- Experience supporting organizations undergoing international scaling and category expansion.
- Familiarity with adapting messaging and GTM strategies to different regional market dynamics and buyer behaviors.
- Experience with competitive intelligence frameworks and market research methodologies.
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