Director of Product Management (Measurement)

Join Zeta, a leading ad tech platform, as the Senior Director of Product Management. In this high-impact role, you will own the strategy and execution of our core programmatic platform, driving the narrative around Zeta's competitive differentiation and establishing our measurement philosophy. You will work closely with engineering, data science, design, and commercial leadership to define the next generation of our programmatic stack. This is a rare opportunity to shape the product strategy of an entire ad tech stack at a company where the data, supply, and decisioning are all in-house.

• Own the product vision and multi-quarter roadmap across DSP, SSP, and CDP, ensuring coherence across bid decisioning, audience activation, measurement, and attribution.
• Drive the narrative around Zeta's competitive differentiation as the only independent stack with owned data, owned supply, and owned decisioning, and establish Zeta's measurement philosophy end-to-end.
• Lead and mentor a team of product managers, establishing a culture of rigor, customer empathy, and outcome orientation, and influence C-suite product strategy.
• Strong commercial acumen — able to connect product decisions to revenue outcomes and articulate roadmap priorities to enterprise clients and internal executives
• Excellent communication and leadership skills; able to synthesize complexity and drive alignment across engineering, design, data, and GTM organizations
• Proven ability to define and ship complex, data-intensive platform products at scale
• Deep knowledge of the programmatic ecosystem — DSP/SSP mechanics, auction dynamics, identity resolution, audience segmentation, and supply chain integrity
• Experience leading and developing high-performing PM teams
• Experience partnering with AI/ML teams to embed intelligence into product workflows — including defining model requirements, evaluation criteria, and human-in-the-loop designs
• 10+ years of product management experience, with 5+ years in programmatic advertising, ad tech platforms, or marketing technology
• Experience working across both buy-side (DSP) and sell-side (SSP) platforms
• Familiarity with CDP architectures and first-party data activation strategies
• Exposure to curation, deal management, or curated marketplace models
• Prior experience at an independent ad tech company building against scaled walled garden competitors