Senior Product Marketing Manager
k-ID · United States
About The Role
Join our team as a Senior Product Marketing Manager, where you'll have the opportunity to build and shape the product marketing function from the ground up. You'll work closely with various teams, including sales, product, engineering, and legal, to create a shared, repeatable system for sales enablement. Your primary focus will be on building and maintaining the core selling toolkit, consolidating successful strategies from the field, and owning the enablement cadence. Additionally, you'll be responsible for competitive intelligence, product narrative and markitecture, customer proof, and launches and demos. This is a senior individual contributor role with the potential for growth into product marketing leadership.
- Construire et maintenir la boîte à outils de vente, y compris les présentations, les fiches produits et les guides de gestion des objections.
- Consolider les meilleures pratiques du terrain, capturer les meilleures stratégies et les transformer en actifs partagés et maintenus.
- Gérer le programme de compétitivité, y compris la cartographie du paysage concurrentiel et les cartes de bataille pour les principaux concurrents.
- The ideal candidate is a builder who can produce finished, high-quality assets themselves — not just briefs — and who can translate a technical product and a complex regulatory landscape into narratives enterprise buyers act on
- Excellent writer and presenter; comfortable working async in a remote, globally distributed company
- You've shipped customer case studies end-to-end — including the unglamorous customer-wrangling parts
- Proven ownership of sales enablement: battlecards, pitch decks, objection handling, and win/loss programs you built and ran
- Fluent and enthusiastic with AI tools as a daily force multiplier for research, drafting, asset production, and demo creation — with good judgment about when to lean on them and when not to
- 5–8+ years in B2B SaaS product marketing with an enterprise, sales-led motion — you've been the PMM partner to an AE team, not just a content producer
- You can translate a deeply technical product (SDK/API-level) into buyer-level narrative, and you're comfortable working directly with engineers and legal/regulatory subject-matter experts
- A builder profile: you've stood up product marketing from zero or near-zero at a Series A–C company, and you produce finished assets yourself
- Domain experience in gaming, trust & safety, privacy/compliance, regtech, or identity
- Experience marketing in a regulated industry — turning legal complexity into a sales narrative
- Video and demo production chops, or fluency directing that work
- Analyst relations experience
- Pricing and packaging exposure
- APAC or global market exposure (our team spans Singapore and the US)
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