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Senior Marketing Operations Manager

TheGuarantors · New York, United States

External listingfull-time17 days ago

About The Role

Join our fast-growing company as a Senior Marketing Operations Manager. In this hands-on role, you will execute and scale our email and automation program, focusing on template architecture, targeted deliveries, and testing. You will work within a mature HubSpot environment and collaborate with cross-functional stakeholders to translate complex business requirements into reliable, maintainable email systems. This is a fully remote position with competitive salary and benefits.

  • Collaborate with cross-functional stakeholders to translate complex business requirements into reliable, maintainable email systems.
  • Leverage a complex HubSpot data model to segment audiences and target emails, and architect lifecycle systems that scale as the data model, tooling, and business needs evolve.
  • Define KPIs, build scalable reporting, proactively identify performance gaps, and drive data-backed experimentation to improve engagement, deliverability, and downstream business impact.
  • Proven ability to build and maintain complex workflows with layered branching logic
  • Proficient in HTML/CSS and can code email templates from scratch
  • Strong working knowledge of HubL, including conditionals and dynamic logic
  • 5+ years of experience in a similar role building, targeting, sending, and analyzing emails in HubSpot
  • A roll-up your sleeves mentality with excitement to research and learn what you don’t know
  • Ability to work up, down, and across all levels at the organization, i.e., Analysts to C-Suite
  • Exceptional project management skills with the ability to manage multiple initiatives simultaneously and prioritize accordingly to meet deadlines amid ambiguity
  • Experience working with custom objects and association labels in HubSpot
  • Technical, data-driven approach to email marketing

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