Creative Strategist

Join our team as a Creative Strategist, where you'll be responsible for extracting key USPs and pivotal story elements from books and series, writing compelling ad copy, and managing the paid creative production lifecycle for user acquisition campaigns. You'll work closely with the user acquisition team, stay plugged into trending formats, and experiment with AI video tools. This role offers comprehensive health plans, a dog-friendly office, expat integration support, free lunches, professional coaching, and regular social events.

• Conceive performance-driven angles for paid ad creative briefs and manage the production lifecycle for user acquisition campaigns.
• Write compelling ad copy and hooks for paid social, distilling a full story into a two-sentence scroll stopper optimized for performance.
• Stay deeply plugged into BookTok, Bookstagram, and Reddit to identify trending formats and hooks before they peak, then translate them into paid ad concepts.
• Hands on experience working alongside a paid/UA team with a solid understanding of full funnel marketing and how creative impacts conversion
• 3+ years of experience in creative strategy or content marketing specifically in support of paid UA or performance marketing, ideally in a fast moving startup
• A bias toward action. You move fast, learn fast, and don't wait for a perfect brief to get started
• Exceptional copywriting skills built for paid social. You can write a hook that stops the scroll and a two sentence synopsis that sells a 400 page book
• Proficiency with creative tools: CapCut, Premiere Pro, image editing, and AI video tools
• Active presence on BookTok, Bookstagram, or romance reading communities. You know what's trending, what tropes are having a moment, and what's coming next
• A genuine love of romance: books, movies, TV. You're the person who actually wants to read this content all day
• Strong analytical instincts: comfortable in Google Sheets/Excel, fluent in performance metrics, and able to connect creative decisions to paid channel outcomes
• Data driven
• Autonomous
• Have lots of fun building a generational AI x Entertainment company
• Quick to action
• Bring solutions instead of problems
• Looking for exponential career growth
• A high functioning workaholic