Creative Director (Growth)

Join Ruggable, a brand at the intersection of design and culture, as the Creative Director of Performance Creative. In this senior leadership role, you will define and evolve the creative direction that drives revenue growth across critical commercial channels. You will lead a high-impact team, develop breakout creative work, and ensure a consistent creative point of view across all channels and partners. This is a unique opportunity to own both creative vision and commercial outcomes.

• Defining and evolving the creative direction that drives revenue growth across Ruggable's commercial channels.
• Architecting the creative system that fuels paid media, creator partnerships, retail campaigns, evergreen studio content, and email.
• Leading creative direction across growth initiatives by establishing a high bar for storytelling, design, writing, relevance, and quality across all outputs.
• Are comfortable using data, testing, and audience insights to sharpen creative thinking without becoming constrained by them
• Are a true creative generalist who can think strategically while maintaining strong instincts for execution and craft
• Have experience working with and directing agencies, and know how to get the best out of external partners
• Thrive in fast moving environments and don't see speed as a trade off for quality
• Have experience building creative franchises around existing products, not just launching new ones, and know how to keep an established assortment feeling fresh and culturally relevant
• Have a portfolio demonstrating exceptional creative judgment and leadership across a variety of channels and formats
• Bring demonstrated expertise in social first creative, with a deep understanding of how ideas translate across platforms, audiences, and evolving behaviors. You know what makes work resonate in feed and how to balance native platform instincts with brand objectives
• Are comfortable developing performance marketing creative, wholesale creative, and long form YouTube content, all under one creative vision
• Have 10+ years of experience in creative roles, including experience leading multidisciplinary work across social and growth