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Programmatic Account Manager
Samba TV · Los Angeles, United States
About The Role
Join Samba TV, a media intelligence company that provides real-time insights into consumer attention across various screens. As a Programmatic Account Manager, you will manage and grow relationships with agency and brand partners, ensuring they derive maximum value from Samba's audience targeting and measurement solutions. You will work closely with Sales to support key accounts, drive audience activation strategies, and deliver a seamless client experience. Your efforts will directly impact client satisfaction, retention, and account growth.
- Gérer et développer les relations avec un portefeuille de partenaires d'agences et de marques, en veillant à ce qu'ils tirent le maximum de valeur des solutions de ciblage et de mesure de l'audience de Samba.
- Collaborer avec l'équipe des ventes pour développer des plans stratégiques pour les comptes, conduire les renouvellements et identifier les opportunités de vente incitative et d'expansion.
- Assurer l'activation efficace des données d'audience et contextuelles de Samba sur les principales plateformes DSP, SSP, DMP et sociales.
- Proactive – You anticipate agency needs and identify opportunities to add value across HoldCo teams and clients
- Curious – Always learning and staying current on programmatic trends, agency operating models, and CTV innovation within holding companies
- Collaborative – You thrive in cross-functional environments and are comfortable navigating complex, matrixed organizations
- BA/BS with a focus on marketing, business, data, or related experience
- Strong communication and problem-solving skills with a proactive, collaborative approach
- CRM and project management tool proficiency (Salesforce, Jira, Asana, Trello, etc.)
- Background in programmatic trading or campaign management is a strong plus, even if not hands-on today
- Strong understanding of audience activation and programmatic buying across DSPs (e.g., The Trade Desk, DV360, Yahoo DSP)
- Solid working knowledge of DMPs (e.g., LiveRamp, Lotame, Adform) and SSPs (e.g., OpenX, Magnite, Freewheel)
- Direct experience working at or closely with agencies or brand-direct marketing teams is strongly preferred
- Strong Excel skills (SUMIFS, INDEX MATCH, pivot tables, VLOOKUP); SQL is a plus
- 3–5 years of experience in account management, client services, or programmatic strategy roles
- Deep understanding of the digital advertising and programmatic ecosystem
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