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Brand Enablement Manager

Adyen · Amsterdam, Netherlands

External listingfull-time3 days ago

About The Role

Join Adyen, a leading global payment company, as a Senior Brand Enablement Manager. In this strategic role, you will manage brand guidelines, design guidelines, and copy guidelines, as well as our collection of digital assets. You will enable teams, agencies, and AI agents to produce on-brand content efficiently. This position requires exceptional communication, organizational skills, and a forward-thinking approach to leveraging technology for operational efficiency. You will report to the Head of Content & Design and collaborate with the Global Marketing Department and regional/local marketing teams.

  • Ownership and maintenance of brand guidelines, design guidelines, and copy guidelines, ensuring they are up-to-date and relevant.
  • Management of the collection of digital assets, including categorization, curation, and revision of uploaded assets.
  • Collaboration with the Global Marketing Department and regional/local marketing teams to enable the production of on-brand content efficiently.
  • Matrix Navigation: Proven success working in a hybrid reporting structure, comfortably balancing execution metrics (Studio) with strategic alignment (Global Brand)
  • Systemic Thinker: You don't just distribute guidelines; you build the infrastructure that makes following them the path of least resistance
  • Tech & AI Savvy: Strong familiarity with modern creative tools, digital asset management tools, and a keen interest/experience in operationalizing AI tools
  • You bring 5+ years of experience in Creative Operations, Brand Operations, or Design Operations, ideally within an international B2B or corporate environment
  • You’re data driven and whether it’s about tracking asset utilization, determining what guidelines need revision, or justifying an investment, you use figures for guidance
  • You’re familiar with creative processes and a have a knack for operational efficiency
  • You’re a change agent with a proven track record of rolling out new tools, DAM systems, or workflow processes across regional teams without friction
  • You’re an educator at heart and you know how to influence, persuade and sell your solutions internally
  • You’re adaptable, resilient, and know how to solve challenges in ambiguous situations and complex environments
  • You have a strong (internal) customer focus and know how to strike a balance between upholding standards (quality) and meeting customer needs (speed)
  • Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!

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