Product Marketing Manager

Join Candid Health as a Product Marketing Manager. In this role, you will partner with various teams to understand the company's go-to-market needs, execute integrated marketing campaigns, build the product marketing function, research industry trends, and create high-quality deliverables. The ideal candidate has 3 to 6 years of experience in product marketing, a Bachelor's degree, and excellent communication skills.

• Partner closely with various teams to understand go-to-market needs and lead the development and execution of launch plans for new features and products.
• Plan and execute integrated marketing campaigns across multiple channels to drive product adoption, pipeline generation, and customer engagement.
• Build the product marketing function from the ground up, establishing scalable program elements tailored to the organization's unique position and maturity.
• You have 3 to 6 years of experience working within dedicated Product Marketing (PMM) roles, specifically in the Enterprise B2B space
• You have a Bachelor’s degree as a minimum requirement in Marketing, Business, Communications, or a related field
• You have excellent cross-functional influence and a builder's mindset; you know the right frameworks and processes to build a functional, durable, and scalable product marketing arm
• You’ve built and maintained successful, end-to-end go-to-market strategies and launch plans for enterprise SaaS products
• You have well-developed opinions on value-based messaging, extractable use-case narratives from technical specifications, and competitive positioning strategies
• You’re a clear and concise communicator; you enjoy the challenge of explaining complicated, technical ideas in simple, value-driven terms, both in-person and in writing