Social Media Manager (Organic Growth)

Join Sunbit as a Social Media Manager, where you'll be responsible for developing and executing the organic social strategy for both merchants and consumers. This role requires a strong analytical mindset, high ownership and initiative, and a proven track record of building large, engaged audiences. You'll create high-performing content, grow engaged communities, and deliver measurable results that fuel both merchant pipeline and consumer growth.

• Own and execute the end-to-end organic social strategy for both merchant and consumer audiences, focusing on engagement and acquisition.
• Create high-performing content, grow engaged communities, and deliver measurable results that contribute to merchant pipeline and consumer growth.
• Define, track, and report on key performance indicators (KPIs) related to follower growth, engagement rate, reach, and contribution to merchant and consumer funnels.
• Strong analytical mindset. You’re comfortable in analytics (native platform insights, GA4, spreadsheets) and you make decisions from data, not vibes
• High ownership and initiative. You can take a vague goal and turn it into a strategy, a calendar, and results without hand-holding
• Community-building instinct. You know how to turn followers into an engaged community, and you collaborate well with internal teams to do it
• A proven track record building large, engaged audiences. You’ve personally or professionally grown a social presence to significant scale and can show the accounts and the metrics behind the growth. Building a following of 50,000+ on Facebook, Instagram, or TikTok is strongly preferred
• 5+ years managing organic social for a brand, creator, or business (B2B experience a strong plus)
• Hands-on content creation skills. You can independently produce platform-native content—short-form video, basic editing, and design—and you have a strong eye for what performs on each platform
• Excellent creative and editorial judgment. You can write, brief, and shape content that fits each platform’s native voice
• Experience marketing to small businesses in finance, healthcare, dental, or automotive verticals
• Advanced video/motion or design production skills
• Background in employee advocacy or creator/community programs