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Growth Marketing Manager
Cafeyn · Paris, Ile-de-France, France
About The Role
Join Cafeyn, a leading digital reading service with over 2 million users worldwide. As a Growth Marketing Manager, you will be responsible for driving subscriber growth, managing marketing investment, and delivering integrated marketing campaigns. You will work closely with various teams to improve the customer journey and subscriber experience. The ideal candidate has 5+ years of experience in marketing project management, a strong understanding of B2C marketing, and is fluent in French and English.
- Own the FR marketing strategy and execution plan, aligned with Readly's overall business objectives.
- Develop and deliver full-funnel marketing plans to drive awareness, consideration, trial and subscriber growth.
- Plan and execute integrated 360° campaigns across paid, owned and earned channels.
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