Senior Director of Product Marketing

Join ChargePoint, a leading company in the EV charging industry, as a Senior Director of Product Marketing. In this hands-on leadership role, you will oversee product marketing across hardware and software offerings, ensuring strong positioning, effective launches, and revenue impact. You will collaborate closely with Product and Sales leadership to define go-to-market strategies and build a high-performing product marketing function.

• Oversee product marketing across hardware and software offerings, ensuring strong positioning, effective launches, and revenue impact.
• Partner closely with Product and Sales leadership to define go-to-market strategies, equip the field to win, and build a high-performing product marketing function.
• Lead the development of positioning and messaging, and drive adoption through high-impact launches, resulting in measurable pipeline growth and improved win rates.
• You bring deep expertise in product marketing within EV charging, cleantech, or adjacent industries, along with a proven track record of building and scaling PMM functions
• You combine strategic thinking with hands-on execution, creating compelling positioning, enabling sales teams, and driving adoption through high-impact launches
• You are highly collaborative, operate with urgency, and leverage AI tools to increase speed and scale of output, resulting in measurable pipeline growth, improved win rates, and strong market presence
• Demonstrated ability to develop positioning and messaging directly
• Strong cross-functional collaboration with Product, Sales, and Engineering
• Ability to operate at both strategic and tactical levels
• Proven experience building and leading product marketing functions
• Deep familiarity with EV charging or adjacent energy/cleantech markets, including buyers, sales cycles, and competitors
• Experience leading go-to-market strategies and product launches across multiple segments
• Background in competitive intelligence development and sales enablement
• Ability to present to analysts, press, and customers as a credible industry voice
• Experience managing and developing product marketing teams
• Proficiency using AI tools for research, content creation, and analysis