Head of North American GTM
Arenametrix · Ottawa, Ontario, Canada
About The Role
Join Arenametrix as the Head of North American GTM. In this role, you will define and execute the go-to-market strategy for the North American sports and culture market, build and lead a high-performing commercial team, drive revenue growth, and establish strong relationships with key decision-makers in the industry. You will report directly to the leadership team and collaborate closely with product and customer success teams. The ideal candidate will have 7+ years of experience in B2B SaaS go-to-market roles, a strong track record of building and scaling sales teams, and a deep understanding of the North American business culture and networks in sports, entertainment, or media industries.
- Définir et exécuter la stratégie de mise sur le marché d'Arenametrix sur le marché nord-américain du sport et de la culture.
- Construire et diriger une équipe commerciale performante, en identifiant, ciblant et concluant des opportunités avec des clubs sportifs, des lieux de divertissement et des organisations culturelles.
- Établir et maintenir des relations solides avec les décideurs clés de l'écosystème sportif et du divertissement.
- Proven experience (7+ years) in B2B SaaS go-to-market roles, ideally in CRM, Martech, or sports/entertainment tech.
- Strong track record of building and scaling sales teams and delivering on ambitious revenue targets.
- Native-level English (French is a plus).
- Deep understanding of the North American business culture and networks in sports, entertainment, or media industries.
- Strategic thinker with hands-on execution capabilities.
- Excellent leadership, communication, and negotiation skills.
- Entrepreneurial mindset: autonomous, adaptable, and eager to build in a fast-growing scale-up environment.
- Passion for sports and entertainment is highly valued.
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