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Senior Brand & Integrated Campaigns Manager
Cresta · San Francisco, United States
About The Role
Join Cresta, a fast-growing AI company, as a Senior Brand & Integrated Campaigns Manager. In this newly created role, you will be responsible for telling Cresta's story in creative ways that break through the noise. You will design and drive integrated campaigns across various media channels, partner with multiple teams to produce world-class strategies and content, and constantly seek out new storylines to share. This position offers the opportunity to work with a talented team and make a significant impact on the company's growth and brand awareness.
- Design and drive integrated campaigns across social, digital, out-of-home, and events incorporating video, visual, audio, and written media.
- Constantly dream up new storylines and creative tactics to get them in front of our audiences.
- Partner across Communications, Content Marketing, Creative, Demand Generation, Field Marketing, and Product Marketing, and executive leadership to produce world-class strategies and content and bring them to market.
- The right candidate will bring their own vision to this high-impact, high-ownership role. This job is perfect for a multi-talented creative thinker who is up for a challenge
- Highly collaborative & self-directed: you know how to get things done
- Comfortable working with senior executives and pushing them outside of their comfort zone
- Have worked on high-visibility brand and advertising campaigns for a B2B brand
- San Francisco Bay Area or New York City preferred; willing to work in the office a minimum of 2x per week
- Experience executing complex multi-modal campaigns at top-tier organizations: show us your portfolio!
- Experience driving messaging and storytelling for a fast-growing company
- Messaging excellence: you can communicate complex ideas simply
- Coachable, resilient, and highly motivated to drive outcomes
- Detail-oriented: you care about your ideas being well executed
- Creative mindset: you are full of ideas and are savvy about what works on social media, video and static advertising including out-of-home, and in written media
- 5+ years experience in brand/integrated marketing, advertising, or creative strategy, including at least 1 year in enterprise tech
- Video production capabilities
- Experience marketing software or AI products
- B2C campaign experience
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