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Content Marketing Manager (Contract)
Strava · New York, United States
About The Role
Join Strava, the leading platform for athletes, as a B2B Content Strategist Contractor. In this 6-month contract role, you will build and execute Strava for Business's content program from the ground up, covering the full buyer journey and producing a high-impact content calendar. You will collaborate with the marketing team and external partners to ensure content aligns with campaigns and outreach. This position offers a competitive salary, stock options, and a range of benefits including flexible paid time off, professional development stipend, and more.
- Posséder le programme de contenu B2B de bout en bout, y compris la stratégie, la planification et l'exécution.
- Élaborer un plan de contenu structuré couvrant l'ensemble du parcours d'achat, de la sensibilisation à la considération active.
- Identifier les lacunes en matière de contenu et développer des formats originaux à partir de la position unique des données de Strava.
- Proven B2B content experience — ideally at a platform, media owner, or tech company working with brands and agencies
- Deep understanding of how digital platforms work from the inside: the audience, the product, and the advertising story
- Experience managing external contributors — writers, designers, creators — without losing the original vision
- An excellent writer and rigorous editor with a clear point of view on what makes B2B content worth reading
- Comfortable using data as a creative input — finding the narrative in a dataset and translating it into content
- Strong editorial judgment and the ability to make decisions independently without heavy oversight
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