Creative Director

Join Greenlight, a leading fintech company focused on empowering families to manage their money. As the Creative Director, you will be the voice and architect of our brand, shaping our narrative and driving brand strategy. You will oversee copywriting and brand design, ensuring our story is told consistently and powerfully across every touchpoint. This highly collaborative role reports to the VP of Brand and offers a remote-friendly work environment with generous benefits.

• Développer et exécuter la stratégie de marque de l'entreprise, en mettant l'accent sur le développement de la narration, le storytelling et l'excellence de la rédaction.
• Diriger la création de contenu engageant et de qualité pour les campagnes marketing, les lancements de produits, le site web, les réseaux sociaux, etc.
• Collaborer avec les équipes de conception, de produit et de marketing pour garantir la cohérence et l'impact de tous les messages et créations.
• Analytical mindset with the ability to use data and insights to inform storytelling and messaging decisions
• Exceptional writing, editing, and communication skills, with a portfolio demonstrating your ability to craft engaging, audience-focused content
• 5-8+ years of experience in brand marketing, with a strong background leading copy and design for digital products or consumer tech
• Deep understanding of modern marketing strategies, content strategy, and the unique needs of family, parent, and kid-focused audiences
• Proven experience developing and executing on a brand strategy, including brand narratives and messaging strategies across multiple channels
• Not sure this one’s for you? Don’t count yourself out. Show us what you’ve got and we’ll reach out if there’s a great fit
• An inspirational and motivational leader with a people-centric approach, dedicated to mentoring teams to produce exceptional and innovative creative outcomes in a fast paced tech environment
• Experience marketing multiple products within a brand and as a key contributor in integrated brand campaigns encompassing digital, social media, film/video production, CRM, OOH, and new media