Director of Product Marketing (Portfolio)

Join Gentrack, a leading provider of intelligent software for utility retailers. As the Director of Product Marketing - Portfolio, you will play a critical role in defining, packaging, and communicating our portfolio strategy to customers, prospects, partners, analysts, and the broader market. This highly collaborative role sits at the intersection of Product, Marketing, Sales, Customer Success, and Executive Leadership. You will translate product strategy, platform investments, and AI innovation into compelling market narratives that drive customer understanding, adoption, and growth.

• Lead the development and execution of Gentrack's portfolio positioning and messaging framework, ensuring consistency across the organization.
• Translate product strategy into clear customer-facing value propositions and drive portfolio-level differentiation against competitors.
• Collaborate with regional teams to ensure global consistency while supporting local market needs, and partner with Customer Success teams to communicate product value.
• This role requires a strategic thinker with strong commercial acumen, exceptional storytelling capability, and the ability to operate across multiple products, stakeholders, and markets simultaneously
• This is a highly strategic role for someone who enjoys both thinking at the portfolio level and rolling up their sleeves to build presentations, messaging, sales enablement assets, thought leadership content, and customer-facing stories
• It is ideal for someone who enjoys building, creating scalable systems, introduce new ways of working, leverage AI for productivity and insight and help drive our growth as a company
• Experience developing portfolio-level messaging rather than solely feature-level product marketing
• Experience supporting enterprise sales organisations and strategic customer engagements
• Proven experience positioning complex software platforms, cloud solutions, data platforms, or AI-enabled products
• 7+ years of experience in Product Marketing, Solution Marketing, Product Management, or related roles within a B2B SaaS or technology environment
• Track record working closely with Product Management and Engineering organisations
• Experience creating executive-level presentations, thought leadership content, and customer-facing materials
• Understanding of enterprise software, cloud platforms, data platforms, analytics, and AI technologies
• Deep understanding of market dynamics, competitive positioning, and customer buying behaviour
• Experience within Utilities, Energy, Water, Telecommunications, or other complex enterprise industries
• Ability to simplify complex technical concepts into compelling business narratives
• Strong ability to connect technology investments to customer and business outcomes
• Ability to operate effectively across both strategic and tactical initiatives
• Exceptional written, verbal, and presentation skills, with a good design eye
• If you are passionate about learning new things and keen to join the mission, you will fit right in
• Strong storytelling capabilities that resonate with both business and technical audiences
• Familiarity with Generative AI, AI-assisted workflows, predictive intelligence, and automation trends
• Experience developing value propositions, positioning frameworks, and go-to-market strategies