Senior Marketing Operations Analyst

Join our team as a Senior Marketing Operations Analyst, where you'll be the technical backbone of our marketing efforts. In this role, you'll manage our marketing technology stack, maintain accurate data across systems, optimize lead scoring and workflows, support campaign execution, develop performance dashboards, and collaborate closely with Sales. If you have a strong understanding of data management, marketing operations best practices, and experience with marketing automation platforms, we want to hear from you!

• Gérer et optimiser notre pile technologique marketing, y compris notre plateforme d'automatisation marketing, les intégrations CRM et les outils de support.
• Maintenir des données précises et fiables dans les systèmes marketing et de vente grâce à la gestion de base de données, à l'enrichissement et aux meilleures pratiques de gouvernance des données.
• Construire, automatiser et optimiser le scoring des leads, le routage, le nurturing et les workflows de campagne pour améliorer les performances marketing.
• Strong understanding of data management, lead lifecycle processes, and marketing operations best practices
• Experience building reports and dashboards that translate data into actionable business insights
• Highly organized, detail-oriented, and process-driven with excellent analytical and problem-solving skills
• 4+ years of experience in Marketing Operations, Revenue Operations, or a similar analytical role
• Experience administering a marketing automation platform such as HubSpot, Marketo, or Pardot, along with a CRM platform (Salesforce preferred)
• Strong communication skills and the ability to collaborate effectively across Marketing, Sales, and Leadership