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TI
Industry Marketing Manager
Tulip Interfaces · Somerville, United States
About The Role
Join our team as an Industry Marketing Manager, where you will own the messaging, positioning, campaigns, and content for your vertical. You will drive pipeline targets, produce campaign assets, and synthesize market trends into messaging adjustments. Collaborate with various teams, including Sales, Digital Marketing, and Product Marketing. Enjoy impactful work, work/life balance, competitive benefits, and family-friendly policies.
- Posséder le message, le positionnement, les campagnes et le contenu pour votre secteur, de bout en bout.
- Écrire et produire des actifs de campagne, y compris des ebooks, des webinaires, des fiches d'information et des pages de destination, selon les normes de votre marché.
- Syntoniser les tendances du marché, l'intelligence de terrain et les données de performance en ajustant le message en temps réel.
- You thrive owning a market end to end — the narrative, the campaigns, the content, and the pipeline — not just a slice of the funnel
- You've already rebuilt parts of your workflow with AI, and here you'll use it to move faster than a traditional team ever could
- You're analytically rigorous, full of ideas, and wired to see your work drive real outcomes
- You drive a go-to-market pod alongside sales, BDRs, and pre-sales, iterating fast and owning every campaign from strategy to launch without waiting on a handoff
- Low ego, high accountability: you would rather learn what works than be right
- Strong writing: you can produce a compelling narrative piece, a tight campaign brief, or a sharp landing page without a creative team
- Deep domain knowledge in a technical industrial or life sciences vertical, or a demonstrated ability to get there fast
- AI-native practice: you have replaced meaningful parts of your own workflow with AI tools and can demonstrate it in an interview
- Analytical rigor: you understand pipeline math, read a campaign performance report, and tell signal from noise
- 5-7+ years in go-to-market, strategy, product marketing, management consulting, or product management, with a record of owning outcomes rather than completing tasks
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