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Product Marketing Manager (GTM & Launch)
Owner.com · United States
About The Role
Join Owner, a fast-growing startup in the AI space, as a Product Marketing Manager. In this role, you will build and run our launch system, own launch success and adoption metrics, execute launches across all marketing channels, and partner with Enablement to build rolling adoption programs. You will work closely with Product, Enablement, and all customer-facing teams. Enjoy benefits such as flexible work from anywhere, equity in Owner, comprehensive healthcare coverage, unlimited PTO, and team retreats.
- Construire et gérer notre système de lancement, en établissant une logique claire pour les sorties de produits.
- Posséder le succès du lancement et les métriques d'adoption pour les versions nécessitant une action réelle de la part des clients.
- Exécuter les lancements de bout en bout à travers tous les canaux marketing, les surfaces in-product, les études de cas, etc.
- You are a world-class communicator who presents and writes in a precise, compelling style. You're comfortable switching from "must-be-understood" customer comms to "rally the enthusiasm" internal comms, and every style in between
- You're obsessed with AI upside. You currently use AI to move faster without sacrificing accuracy. You have ideas brewing on using AI in a GTM program that you're excited to apply here
- You've played a key part of a launch system that drove real impact. One that balanced product velocity, customer awareness and adoption, and a real respect for customer time and bandwidth. You can speak to the specifics
- 3-6 years of proven tech marketing experience in product marketing, GTM, or a closely related role
- You have a strong and novel POV on what GTM looks like as AI compresses engineering time and the product roadmap accelerates. You have a strong POV on enabling customer-facing teams without "one more training session" as the crutch
- You are highly organized and use workflows to keep your finger on every pulse that matters. You've either partnered closely with Enablement OR personally owned enablement work for customer-facing teams. You know how to make Sales, CS, and Support confident on what shipped
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