Senior Product Designer (New Channels)
Headway · Seattle, United States
About The Role
Join our team as a Senior Product Designer, where you will play a crucial role in shaping the referral-to-booking experience for patients arriving through health system partners. You will design and scale various tools and experiences, including our Booking Assistant, referrer-facing dashboards, and new intake flows. Additionally, you will create experiences for patients accessing care through employer EAP benefits, develop co-branded patient journeys and landing pages for payer partnerships, and run sustained experiments to improve conversion rates. You should thrive in ambiguity, communicate design decisions effectively, have a strong product strategy instinct, be fluent in experimentation, and be excited to work in an AI-native design environment.
- Design and scale the referral-to-booking experience for patients arriving through health system partners, including the Booking Assistant tool and referrer-facing dashboards.
- Create co-branded patient journeys and landing pages for payer partnerships, improving provider directory discoverability and optimizing conversion.
- Run sustained, multi-sprint experiments to close the conversion gap between partnership-sourced and organic patients, using customer insights to shape product strategy.
- You thrive in ambiguity. "Figure out what to build" energizes you more than "make this look better."
- You communicate design decisions to non-design stakeholders (BD, Ops, partner teams) with ease, and you've used prototypes as persuasion tools
- You bring product strategy instinct, not just design craft. You proactively shape what to build based on customer insights, not just execute what PM hands you
- You're fluent in experimentation. You've run multi-sprint experiment arcs with real conversion and retention metrics, and you treat negative results as learning
- You're excited to work in an AI-native design environment. Our team prototypes in MagicPatterns, Cursor, and Claude Code, with working demos as the primary artifact
- You've designed consumer experiences within B2B2C or platform constraints. You know how to make a third-party handoff feel native and trustworthy
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